About MMA


Mastermind Adventures is a project of Mike Brcic, entrepreneur and founder/Chief Happiness Officer at Sacred Rides Mountain Bike Adventures.

In addition to keeping Sacred Rides in its industry-leading position as '#1 Mountain Bike Tour Company on Earth" (National Geographic Adventure magazine), Mike recently launched Sacred Rides Getaways, is co-founder of Bikes Without Borders, former Entrepreneur-in-Residence at Toronto Public Library, former Dean of Social Enterprise at the world-renowned Centre for Social Innovation, and husband and father of three children in Toronto.

Who/What Makes Mastermind Adventures Work? 

  • Sacred Rides will provide all guiding and logistics support.

  • Island Lake Lodge will provide incredible lodging, food, wine and hot tubs

  • Mike will provide curation of content and participants, and facilitation of large doses of awesome.

  • You, the participants, will provide the magic

Why MMA?

The idea for MMA was born after Mike was approached in fall 2016, almost simultaneously, by several entrepreneurs about putting together private mountain bike trips for them and their entrepreneur friends.

One conversation led to another, and eventually led to the realization that the three things that almost every entrepreneur values are challenging themselves, building their knowledge, and expanding their network. 

And from those seeds, MMA was born.

This will be the first (and probably annual) MMA, however the event will draw on Sacred Rides' 20+ years of experience at the top of the mountain bike adventure industry and Mike's many years of experience with similar events, as well as his experience as founder of Toronto mastermind organization The Shackleton Society (a private mastermind group he founded in Toronto)